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Posted: Monday, January 8, 2018 12:51 AM

As a global specialty retailer, Banana Republic is focused on delivering versatile, contemporary classics. Our customers seek to make the most of every moment. How we do it is just as important as what we do. We value people who are confident, optimistic and curious, because we believe in unleashing creativity and greatness every day.

This position is primarily responsible for supporting the Customer Contact Marketing Manager in the strategic development and deployment of all emails in North America. This person will be responsible for briefing, analyzing and supporting the strategies of the email program for US & CDA. S/he will partner with the Marketing Manager, Customer Contact Strategy on periodical reporting, monthly or quarterly hindsighting, insights development and establishment of future strategies. S/he will support the contractor in QA of all emails (US & CDA) and lead the omni-channel promotional code generation and management for the entire brand.

From an email ideation perspective, this person will work with the Customer Contact Marketing Manager as well as the Editorial lead to develop key product stories that will be the backbone of a robust email marketing program. S/he will also partner with the Associate Marketing Manager of Customer Contact Strategy to provide recommendations for influencer placements in email and ideate on non-traditional storytelling opportunities.

This role is also responsible for leading special projects with high leadership visibility as appropriate - including but not limited to sweepstakes, 3rd party partnerships, etc. Cross-functional collaboration will be crucial for this role as all projects will require him/her to work closely with IM, creative, merchandising and other partners as well as across the marketing team.


1) Required knowledge, skills & abilities:

* Understanding of the digital landscape and high-level knowledge of what digital marketing is. Prior experience in email marketing a plus (with CRM experience preferred).

* Self-starter, driven and resourceful. Able to support specific decisions and execute with little oversight.

* Strong ability to multi-task, follow up and manage competing priorities.

* Must feel comfortable with data analysis and drawing insights from information in order to make informed recommendations on how to adjust going forward.

* Ability to work with cross-functional teams.

* Excellent verbal and written communication skills.

* Computer skills (Word/Excel) required Omniture experience a plus.

* Go-getter with problem-solving, positive attitude

2) Minimum educational level:

* Bachelors degree required.

3) Experience Required:

* 2-3 years' experience in marketing preferably in the retail, apparel, fashion, cosmetics industries or within an agency and/or online editorial.

* Digital experience a plus, as well as work in a small entrepreneurial environment.

* Avid Facebook, Instagram and/or Pinterest user.


* Merchandise discount for our brands: 50% off regular-priced merchandise at Gap, Banana Republic and Old Navy, 30% off at Outlet and 25% off at Athleta.

* One of the most competitive Paid Time Off plans in the industry.*

* Employees can take up to five \"on the clock\" hours each month to volunteer at a charity of their choice.*

* Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay.*

* Employee stock purchase plan.*

* Employees receive medical, dental, vision and life insurance.*

* Employees can apply for tuition reimbursement.*

* Family care programs.

* Commuter benefits.

* Pet Discount Program.

* For eligible employees

Gap Inc. is an equal-opportunity employer and is committed to providing a workplace free from harassment and discrimination. We are committed to recruiting, hiring, training and promoting qualified people of all backgrounds, and make all employment decisions without regard to any protected status. In 2016, Gap Inc. was named one of the Best Places to Work by the Human Rights Campaign for the thirteenth consecutive year and was the sole winner of the Catalyst award for equality in the workplace in 2016.




• Location: San Francisco

• Post ID: 93163652 sf is an interactive computer service that enables access by multiple users and should not be treated as the publisher or speaker of any information provided by another information content provider. © 2018